Thursday, August 19, 2010

About Adsense by Google:?

Say you have Adwords displayed on your website:





How do I know wich ar the CPC type and which are the CPM type?





Say the advertiser paid $ 0.80 for the CPC Adword. What percentage of that amount would Google pay you?





Does the percentage Google pays you vary depending on the cost-per-click of the Adword, or does it remain the same?





What percentage do you get paid when you are advertising the CPM Adwords?





Say, my website is about natural products: essential oils, seeds, plants, cardamom, etc from Guatemala.





How do I know when I will elegible for Google Adsense? Does this have to do with a specific traffic on the website? If so what would be the least traffic on a website to become eligible for Google Adsense?





Is there a link between the number of Adwords displayed on a monthly basis on your website and the traffic on it?





Thank you very much in advance!

About Adsense by Google:?
It is not easy to determine which are CPC ads and which are CPM ads, especially for images. With CPM text ads, however, these are often single ads -- e.g. if you have a medium rectangle, instead of 4 ads you'll see only 1 ad in big letters. Those are typically CPM ads.





No one knows the exact percentage of revenue sharing, whether it is 50-50 or 60-40 though a New York Times article http://www.nytimes.com/2006/01/16/techno... reported in 2006 that for every dollar Adsense "pays roughly 78.5 cents."





The tricky part though is smart pricing, an algorithm that determines how well your site converts for the advertiser. If your site does not convert well, even if the advertiser bid $1 for your site, and if your site is smartpriced, the advertiser will only be charged something like $0.25. Good for the advertiser, bad for the publisher.





How do you know you can qualify? There's no traffic requirement, but your site must be complete with no "under construction" marks. I suggest you read the Program Policies to find out if your site is acceptable https://www.google.com/adsense/support/b...





The number of ads shown on your site has no relation to the traffic of your site -- but rather the number of advertisers in your space. If there are a lot, then you have no problems and will always have advertisers. But if your topic is too small and too niched with hardly any advertisers, then that may be a problem





Some sites do very well with Adsense (even in the millions of dollars a year) while many more sites do extremely poorly with the program (can't even earn $10 a month). One of the misconception people have about Adsense is they simply slap it in their websites and it will automatically earn them big money -- which is not true as evidenced by the many disgruntled webmasters





Your income will depend on:





- the topic of your site (if you have high paying keywords you stand to earn more)


- responsiveness of users to ad (are visitors coming to your site with blinders in their eye or do they look at the ads as additional complementary resource)


- traffic (you earn more with more traffic, even if you have low paying keywords or other metrics)


- how you implement the ads on your site (some positions and colors work better than others)





I suggest you join the program (you've got nothing to lose as it is free) and see how your site will do with it. I've been with Adsense since June 2003 and it's been a GREAT income generating program for us. So for me, Adsense is definitely worth it


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